Client: Jameson Singapore 尊美醇
Role: Lead Designer on the Bar Design, Props Design and other collaterals.
Jameson Irish Whiskey, whose family motto Sine Metu translates to "Without Fear," is applying this same bold spirit to support musicians across the country with the formation of "Jameson Music." The effort will offer musicians who possess a shared passion for pursuing their dreams a national stage to be seen and heard through live performances, music distribution, financial support and access to established musicians.
Based on the brand story, we have introduced a few well known music festival for Jameson to take a part in Singapore. Such as Neon Light, Garden Beats, Keong Saik Festival etc. My task is to design the Bar, Photography Props and also all the other collaterals.